SBLI

SBLI: Company Overview, Mission, and Financial Strength

Welcome to SBLI, a company with a proud legacy of delivering affordable, straightforward life insurance solutions to families across America. For more than a century, SBLI has earned the trust of generations by staying true to its founding values of integrity, simplicity, and putting clients first.

Our History
SBLI was founded in 1907 by Massachusetts Supreme Court Justice Louis Brandeis, who believed that life insurance should be accessible and affordable for everyone—not just the privileged few. From its humble beginnings, SBLI has grown into one of the nation’s most respected life insurance providers, serving policyholders in all 50 states. Over the decades, SBLI has maintained its focus on prudent management, ethical business practices, and a steadfast commitment to the communities it serves.

Our Mission
At SBLI, our mission is simple: to provide reliable, affordable protection and peace of mind to our policyholders and their families. We are committed to making life insurance easy to understand, easy to buy, and easy to own. Our guiding principles are honesty, transparency, and always putting the customer’s needs at the forefront of everything we do.

Our Services
SBLI offers a comprehensive range of life insurance and related products, including:

  • Term Life Insurance: Flexible policies with affordable rates, designed to provide essential protection during the years when it matters most.

  • Whole Life Insurance: Lifetime coverage with guaranteed cash value accumulation and level premiums, offering security and peace of mind.

  • Guaranteed Universal Life Insurance: Flexible, permanent coverage with customizable features for long-term financial protection.

  • No Medical Exam Policies: Simple, accessible options for those who want coverage quickly and easily.

  • Accidental Death Insurance: Additional financial protection for families in the event of an accidental loss.

Commitment to Clients
Clients are at the heart of SBLI’s business. Our team is dedicated to providing personal service, clear information, and ongoing support throughout the life of your policy. We pride ourselves on building long-lasting relationships based on trust, respect, and a genuine desire to help families protect their futures. Our streamlined application process, responsive customer care, and educational resources ensure that every client feels confident and informed.

Financial Strength and Industry Recognition
SBLI is recognized for its financial strength, stability, and responsible management. The company consistently receives strong ratings from independent agencies, including:

  • A (Excellent) by A.M. Best

This rating reflects SBLI’s ability to meet its commitments to policyholders, even in challenging economic times. SBLI is also celebrated for its ethical business conduct, community involvement, and commitment to customer satisfaction.

Experience the SBLI difference—a tradition of trust, a focus on simplicity, and a promise to help you protect what matters most, now and for generations to come.