

Legal & General America
Legal & General America: Company Overview, Mission, and Financial Strength
Welcome to Legal & General America, a leading provider of life insurance solutions with a rich heritage of strength, innovation, and unwavering commitment to its clients. As part of the global Legal & General Group, we have built a reputation for delivering accessible, affordable, and reliable protection to families across the United States.
Our History
Legal & General America traces its roots back to the founding of Banner Life Insurance Company in 1949 and William Penn Life Insurance Company of New York in 1963. In the 1980s, both companies became part of Legal & General Group Plc, one of the world’s largest insurance and asset management firms, founded in London in 1836. Today, Legal & General America operates through Banner Life and William Penn, serving millions of policyholders nationwide with the backing of more than 185 years of financial expertise.
Our Mission
Our mission at Legal & General America is to provide financial security, peace of mind, and accessible life insurance coverage for families and individuals at every stage of life. We believe everyone deserves affordable and straightforward protection, and we are dedicated to delivering innovative products, transparent guidance, and excellent customer service.
Our Services
Legal & General America specializes in a comprehensive suite of life insurance products and services, including:
Term Life Insurance: Flexible, affordable policies that provide financial protection for a specific period, suited for covering mortgages, income replacement, and family needs.
Universal Life Insurance: Permanent coverage with flexible premiums and the potential for cash value growth, tailored to long-term legacy planning.
Customized Solutions: Options for riders and policy enhancements to address unique needs and ensure comprehensive protection.
Online Tools & Resources: User-friendly platforms for quotes, applications, and account management, making life insurance more accessible and convenient than ever.
Commitment to Clients
Clients are at the heart of Legal & General America’s business. We are committed to delivering clear communication, compassionate service, and ongoing support—before, during, and after the sale. Our experienced professionals and dedicated customer care teams ensure every client receives tailored guidance, prompt assistance, and a positive experience throughout their insurance journey.
Financial Strength and Industry Recognition
Legal & General America is recognized for its robust financial foundation and reliability. We consistently earn excellent ratings from independent agencies, including:
A+ (Superior) by A.M. Best
AA- (Very Strong) by Standard & Poor’s
AA- (Very Strong) by Fitch Ratings
These ratings reflect our ability to meet our commitments and provide long-term security for our policyholders. As part of the Legal & General Group, we are also celebrated for our ethical standards, innovation, and leadership in the insurance industry.
Experience the Legal & General America difference—a legacy of trust, a dedication to service, and a genuine commitment to helping you protect what matters most.

